NEWMARKET INTERNATIONAL NEWS
November 2009
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DATA SECURITY ESSENTIALS FOR THE HOSPITALITY INDUSTRY
Complimentary Webinar: November 17, 2009 at 11:00am EST
Hospitality organizations of all types have an obligation to secure credit card data used in financial transactions. Adhering to the Payment Card Industry (PCI) Data Security Standard (DSS) strengthens a company's ability to resist a significant security breach that may result in unauthorized access and consequential inconvenience to customers.
In this 60 minute complimentary presentation, Newmarket International's guest speakers will discuss essential data security principles for the hospitality industry including:
- What is the Payment Card Industry (PCI) Data Security Standard (DSS)?
- How does PCI impact you as a hospitality professional?
- What do sales and catering professionals need to know about PCI?
- What are the components of a sound data security policy and PCI compliance?
Click here to register for this session!
INTERNET PRESENCE EVALUATION
Today, more than half of new group sales and events business is generated from leads received through the internet. A clear online strategy is necessary to capture business from new tools such as social media sites and online channels.
With a Newmarket Internet Presence Evaluation you will gain a detailed understanding of your site's strengths and weakness and a comprehensive plan to enable you to maximize your ability to drive group business online. Click here to learn how you can benefit today!
RED LION HOTELS SELECTS NEWMARKET INTERNATIONAL'S DELPHI® AND MEETINGBROKER®
Red Lion Hotels Corporation has implemented MeetingBroker as its lead distribution platform and standardized on Delphi for sales and catering management. Red Lion has made investments over the past few years to focus on aggressive sales growth. In order to achieve such growth, Red Lion realized the sales team required a common enterprise-wide technology solution they could access anytime, anywhere in order to drive revenue and improve efficiencies. Click here to read more.
CERTIFICATION: YOUR KEY TO A SUCCESSFUL 2010!
In recent months many people have been impacted by changes that require utilization of new skills and abilities. Do you have a comprehensive understanding of how to work efficiently with your Newmarket solutions? Could you use some refresh training or insight into best practices? If so, we encourage you to participate in one of our certification courses:
Click here to learn full session information or register today!
MAXIMIZE YOUR INTERNET PRESENCE TO DRIVE SALES
Complimentary Webinar: Session Materials Now Available!
This presentation by Jay Krupp, Director, Educational and Custom Services at Newmarket International, offered actionable steps to increase your internet presence to drive more business including:
- Evaluating your website's effectiveness on capturing group business
- Leveraging group business lead channels
- Utilizing the right key words to increase your search results
- Creating a social media and web 2.0 strategy
Click here to access the session materials!
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